Balancing Act

Prius PLUS Performance Evolution badge (PT413-47110)

Since completing the Prius PLUS Performance package, minus the PLUS 17″ split spoke alloy wheels, I think it’s time to slap on the PLUS badge. The part number for the badge is PT413-47110 and can be purchased for $45-$55, depending on the source. Some Toyota dealerships are reluctant to order this badge for you as an individual item unless you order the complete PLUS Appearance or PLUS Performance package, while other dealerships stock it and sell it as an inventory item.

Here are a couple of photos of the elusive badge:

PLUS badge part number

PLUS badge part number

PLUS badge packaging

PLUS badge packaging

PLUS Performance Evolution badge

PLUS Performance Evolution badge

PLUS badge compared to an iPhone 4S

PLUS badge compared to an iPhone 4S

After taking a few measurements from PLUS packaged 3rd gen Prius models at various dealerships, I am able to determine the approximate application dimension. The badge sits approximately 1″ down from the bottom edge of the rear hatch sub-assembly panel.

To install the badge, clean the application area thoroughly with soap or isopropyl alcohol, then wipe dry.

Clean application area thoroughly

Clean application area thoroughly

Apply masking tape onto the rear hatch area using the following guide:

Application location of PLUS badge

Application location of PLUS badge

Make sure the edges of the masking tape is parallel with the sub-assembly panel and the left hatch edge. Peel off 1/2″ of the adhesive backing and stick the badge onto the hatch and adjust alignment as necessary:

Installing the PLUS badge

Installing the PLUS badge

Slowly pull out the adhesive backing while pressing the badge firmly against the hatch and ensuring alignment at the same time. Take your time as once the badge is adhered to the hatch, it is difficult to undo.

PLUS badge installed

PLUS badge installed

Official PLUS badge location, close enough

Official PLUS badge location, close enough

I’m still deciding on the PLUS 17″ wheels vs. other cost effective options, such as 17″ Drag DR-44. I’ll sleep on it until my OEM tire treads are close to wearing out.

Where to Buy

4 thoughts on “Prius PLUS Performance Evolution badge (PT413-47110)

  1. Dick

    Thanks for providing us DIY’ers with a thoughtful and complete guide to installing the ground effects package.
    Finished mine up in an easy day. Installed the package on a new, black, Persona 2013 Prius. I had the dealer do the lowering and bar installation. We love the new car and the relatively, “new” look. Thanks for your work.

    1. 5teve-0 Post author

      Glad everything worked out. Did you order the part from Toyota Parts World? My next DIY guide will be installing combo-turn signal side mirrors w/puddle light, only problem is it takes longer to write the guide than install the actual parts!

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